Kia Optima | 8 x Promo Voiceover

I was delighted to provide 8 x Product Film/Promo voiceovers for KIA Motors – highlighting the features of the new 2016 KIA Optima Sportswagon range. The 8 videos were to be used at trade fairs, point of sale and dealerships worldwide to help promote the various models and explain some of the technical specifications to prospective customers. This page shows Film Number 6 – “Versatility”.

The 8 films were between 1 and 2 minutes. To find the ideal voice-to-video timing, I prepared using German-voiced guide videos. My voice was recorded in London at the excellent Mews Productions Studios , with the agency creative director providing guidance via a VOIP link (SessionLink Pro) from Germany. The vocal delivery was varied slightly based on the video content. For example; with the GT Sport model a more dynamic / punchy voiceover was requested by the director – whereas for the Safety promo film a more reassuring voice was needed.

Client

KIA MOTORS

Kia Motors Corporation was founded in May 1944 and is Korea’s oldest manufacturer of motor vehicles. From humble origins making bicycles and motorcycles, Kia has grown – as part of the dynamic, global Hyundai-Kia Automotive Group – to become the world’s fifth largest vehicle manufacturer.

KIA Motors Website: kia.com/eu

My Task

Task

Preparation using guide track with German voice to establish best voiceover- video timing.  Provision of 8 x Product Promo Voiceovers  – each between 1 and 2 minutes. The vocal delivery was varied slightly based on the video content. e.g.  For the GT Sport model, a more dynamic/punchy voiceover was requested by the director. For the Safety promo – a more reassuring voice was needed.

Skills Involved

Skills

  • Voiceover
  • Client Directed via Internet Link
  • Supply of WAV Audio Files